Small Business Advice

Small Business Advice


Marketing Myths & Misconceptions

The one-size-fits-all marketing approach has never been effective, especially for small businesses. Small businesses are as un ...[more]

Small Business Advice


Choosing the Right Color for Your Brand

When choosing a color for your logo and branding, it can be easy to choose a color based on personal preference or whimsy. How ...[more]

Small Business Advice


Score Big This March

March Madness isn’t just for the court. Your business can utilize the energy and excitement surrounding March Madness to ...[more]

Small Business Advice


Take Action Against Cold Weather Risks

Winter can create a lot of risks for small businesses. Make sure your business is prepared during the coldest days of winter. ...[more]

Small Business Advice


Make Your Business Shine Bright This Holiday Season

We all tend to get caught up in the frantic energy of Christmas, but the holiday season doesn’t stop there. Keep your ho ...[more]

Small Business Advice


6 Simple Ways to Help Your Business Shine this Small Business Saturday

It’s the most wonderful time of the year - especially for small businesses. Small Business Saturday is a wonderful opportu ...[more]

Small Business Advice


Cyber Safety Tips For Home & Office

We use locks on our doors and windows, and take care to make sure that our homes and offices are secure. So why do we leave th ...[more]

Small Business Advice


How to Establish and Grow Your Personal Brand

Usually, when you hear the term branding, you think of businesses and corporations. However, branding is critical for the surv ...[more]

Small Business Advice


Boost Your Summertime Productivity

If you thought staying motivated in the office during the winter was rough, that was nothing compared to the challenge of main ...[more]

Small Business Advice


How to Stand Out From Your Competition

In the age of multimedia advertising, it is paramount that your business stand out from your competition. Your customers have ...[more]

Small Business Advice


Office Posture Survival Tips

You may have heard the new adage “sitting is the new smoking”. While this isn’t at all an accurate compariso ...[more]

Small Business Advice


Sustainable Small Business

Now more than ever it is important that your business aligns itself with the values of your customers. Individuals are becomin ...[more]

Small Business Advice


Spring Cleaning Strategies for the Office

When spring arrives, many of us turn our attention to spring cleaning. We focus on our home, yard, and vehicles, but what abou ...[more]

Small Business Advice


Managing Stress At Work

Are you feeling stressed at work? Stress can cause a tangled mess of physical and mental symptoms that will take a toll on your we ...[more]

Small Business Advice


Advertising Dos and Don’ts

“Creative without strategy is called art. Creative with strategy is called advertising” – Jef I. Richards Sma ...[more]

Small Business Advice


5 Productivity Tips for a Better Work Day

Are you getting the most out of your work day? Some days it might seem like there is more on your to-do list than could possibly b ...[more]

Small Business Advice


10 Ways to Feel More Energized at Work

Have you ever fallen victim to the mid afternoon slump? Even the most driven and motivated people can get hit with fatigue at ...[more]

Small Business Advice


Fall Marketing Ideas

As summer comes to a close, keep the summer momentum going at your business with fresh marketing ideas for fall. Fall is a tim ...[more]

Small Business Advice


5 Ways to Help Your Business Grow This Spring

Spring is a time of growth, and that growth shouldn’t be limited to just plants. Take this time of awakening and renewal ...[more]

Small Business Advice


Advertising for Small Businesses - It is a MUST

Here at The Guide, we know advertising. We’ve been around since 1959, and we’re not going anywhere. So take our wo ...[more]

Small Business Advice


Celebrating 57 Years

This week marks 57 years of The Guide. From our beginnings as a small advertising flyer, to where we are today, has been a jou ...[more]

Small Business Advice


Eating Healthier at Work

It’s no secret that eating right benefits your mind, body, and can help you focus and perform better at work. However, i ...[more]

Small Business Advice


Attract Tourists to Your Business This Summer

It’s no surprise that the tourism industry is booming on Delmarva. Our rich history, beautiful beaches, and tax free sho ...[more]